Let’s work together
Iconic Cycling Events are looking for a headline partner
KEY STATS
In the past 10 years Iconic Cycling Events has seen:
35,000+ riders in 10 years
1,700,000 miles ridden
£1,000,000+ raised for charity
We have a growing database of regular cyclists and in 2025 we were communicating with:
15,000 active email database
60,000+ website visitors
500,000+ emails sent
550,000+ social impressions
In 2026, with 7 events we will be targeting 5,500 riders.
In 2027, with 10 events we will be targeting 10,000 riders
Iconic Cycling Events host a well established series of cycling events in iconic locations, attracting thousands of riders every year. There are exciting times ahead for the company as we look to take advantage of the Tour de France Grand Depart coming to the UK in 2027, which will see a significant uplift in the appeal of cycling events.
We provide professionally organised and enjoyable cycling experiences for riders of all abilities. Our events not only promote health and fitness but also act as a platform for charities to raise money.
By partnering with us, you'll gain significant brand exposure, connect with a passionate audience who enjoy being active and demonstrate your commitment to social responsibility in the community and promote active lifestyles.
Please email Richard and/or Victor to hear more about our partnership opportunities.
EVENT SERIES: 2026 & 2027
Our established events take place in iconic locations and we propose adding 2 additional events in 2026* and a further 3 in 2027**:
Bike Bath
Bike Oxford
Bike Yorkshire (formerly the Pedalthon)*
The Canterbury Bike Ride
Bike Chester
Bike Constable Country*
Bike Cotswold
Hertfordshire**
Surrey**
Peak District**
PREVIOUS CLIENTS & SPONSORS:
Iconic Cycling Events Ambassador (part time role)
The team at Iconic Cycling Events (Iconic) regularly recruit enthusiastic Ambassadors to help take their series of one day, historic city cycling events to the next level. Our events are supported by a broad range of high profile businesses, cycle clubs and brands from around the UK. Our ambition is to make these the favourite mass participation cycling events in the UK, appealing to cyclists of all ages and ability.
The Ambassador's role will include:
Working with existing partners, sponsors and stakeholders
Liaison with the local cycling community
Identifying and engaging new partners and sponsors
Supporting the launch of new cycling projects
The ideal candidates will be based in or close to our event cities and have an interest in cycling, the business community and local area.
Strong commercial, networking and communication skills are essential. We are looking for a self motivator who will work closely with our existing ICE management team, our partners and soon to be created “team of Ambassadors”.
The role will initially involve several hours each month and with success, it is envisaged that the time commitment will grow.
Remuneration will be based on an agreed hourly rate.
For those interested in the role, please send a letter of introduction (no agencies please) including relevant interests and experience to:
info@iconiccyclingevents.co.uk
NEW CITY LOCATIONS
If this sounds like an interesting role but your city isn’t one where Iconic currently operates, then do take a look at our website and send an email as we are looking to expand our Bike event city venues.